What SMEs and Start Ups can learn from great brands: The PayTM Story

PayTM Karo — PayTM ne kaise kiya?

The PayTM story study

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The PayTM story’s success is built on many grounds, but three things stand out as a startup:

Fulfilling a very large market need

Reaching out at the ground level

Brand growth and diversification

Co-Founder, GroCurv.com A marketplace for Professional Services. Making procurement Quick, Transparent, Reliable.